01
Discover
Map the outlet universe and define audit scope by channel, region, and segment.
Channel Recruitment & Development
Build the partner network your growth plan needs.
Distributor, retailer, and agent development shaped around market opportunity and channel requirements.
The objective
A more structured network aligned with your target market and service model.
How we help
Built around your business question.
BrandSphere helps brands discover and develop channels that connect products and services to customers. We support distributor, retailer, wholesaler, and agent networks with opportunity mapping, recruitment, partner engagement, and practical execution routines. The approach can support new market entry, existing channel growth, and B2B or B2C business development.
- Map gaps in distributor, retailer, or agent coverage.
- Define partner selection and onboarding requirements.
- Support partner identification and recruitment activity.
- Develop training, engagement, and service expectations.
- Review channel performance and opportunities for improvement.
From activity to useful information
What your programme can deliver.
We agree the exact deliverables, coverage, and reporting approach within your project scope.
Channel opportunity assessment
partner criteria
prospect register
onboarding plan
channel review report
A disciplined delivery model
Insight into action. Step by step.
02
Design
Build the framework: KPIs, scorecards, outlet segmentation, and call schedules.
03
Deploy
Brief and equip trained field auditors with mobile data capture tools.
04
Audit
Check availability, visibility, pricing, promotions, and asset compliance, supported by geo-tagged photographs.
05
Analyse
Turn findings into dashboards, gap analysis, and outlet-level scorecards.
06
Act & Control
Coordinate corrective activation, re-audit, and track improvement over time.
Before we begin
A few useful answers.
How is the project scope agreed?
We begin with your business objective, target market, required outputs, and timing. The agreed scope defines responsibilities, coverage, field measures, and reporting expectations.
What information should I include in my enquiry?
Share your target locations, outlet or channel types, the decision or outcome you need, and your preferred timing. We can then discuss a suitable approach.
Can this service be combined with other capabilities?
Yes. Research, route-to-market, execution, and operational support can be discussed as a coordinated programme around an agreed objective.
Connect the programme
Complementary capabilities.
Your next move
Discuss Your Channel Development Plan
Tell us about your target market, channel challenge, or field research requirement. Let’s define a practical way forward.